Online shopping and Offline Shopping
Future Group plans to launch channel of specific products over online. ITC-owned Wills Lifestyle and John Players, Puma, Turtle and Max Retail are among the companies.
Puma managing director Abhishek Ganguly, told that the company plans to keep 60% of its merchandise both offline and online.
As we can see the shopping trend is being changed for the past one year, as customers are willing to get the product at cheap and best price, whether it is being available online or offline. The presence of online shopping is trending now and people can have a look of the products and more designs online than they go for shopping offline.
Offline Retail and Offline retail
The Offline and online shopping has its both advantage and disadvantages, but considering the online shopping wins the percentage, as online Ecommerce portals burn out the cash by giving more discounts than we get offline. So, people are attracted to it.
As the online Ecommerce portals giving throwing out more discounts, it engages the offline retailers also to throw out huge discounts to get their sale.
All the leading brands are planning to go online to led the rival given by the online shopping portals like jabong, Myntra, Amazon, Flipkart, chillyfab and snapdeal.
According the current market, we could expect that fashion and accessories could grow up to 21.7 billion dollar in the next 4-5 years.